wardrobe friend or foe.: psst... pass it along

It seriously doesn’t take much for word to spread. Especially, when those words are being typed and forwarded to ‘all contacts’, mentioned in a Facebook status, posted on someone’s wall or simply tweeted into the twitter-sphere.

Online Journalism is accessible to all those globally who have internet. But the key to having your article read, story told, or message heard is to use social media sites to help generate momentum and ‘buzz’.

Take the new ‘it’ boutique Molten Store, Jessy Cameron’s baby. Having only opened 2 months ago this online store has catapulted into the must hit-list of fashion Magazine Shop Til You Drop (STYD) and become a favourite amongst some of Australia’s most followed bloggers. And who is to thank for Moltens success (aside from the amazing designer neck pieces and of course Jessy herself) but social media and online journalism.

Check out all the e-love being sent towards Molten Store through their twitter account, Facebook page, blogs and articles from STYD’s homepage through to a more recent review by Brisbane Times.

Basically, if you want to generate interest and get yourself noticed the best advice is to hyperlink that shit now.